In the ever-evolving landscape of digital entrepreneurship, one name stands out: Jaycee “Cece” Tan. As the CEO of Salig AI and a key figure in the High Level Community and AI and Automation Organization, Cece is pioneering advancements that are reshaping the tech industry in the Philippines. Her relentless pursuit of innovation and inclusivity has earned her a reputation as a trailblazer in AI-driven entrepreneurship.

Cece’s journey into AI and automation started with a deep passion for technological advancements. From a young age, she showed an interest in digital solutions that could improve efficiency and accessibility. She pursued this passion academically and professionally, eventually leading her to establish herself as a key player in the AI landscape.

Cece together with co-founders Marjorie Aviso, Sherwin Alegre, Atty. Dave Patacsil, and Mark Barilea spearheaded the launch of Salig AI on last February 20, a customer relationship management (CRM) platform designed to offer an affordable and competitive AI-powered business solution. The launch aptly called Angat Pilipinas was attended by Department of Information and Communications Technology (ICT) Undersecretary for ICT Industry Development Jocelle Batapa-Sigue and ICT Industry Development Bureau Direcor Emmy Lou Versoza-Delfin.

This milestone reflects her dedication to bridging the gap in digital solutions for Filipino entrepreneurs, ensuring they have access to AI-driven tools tailored for their needs.

All founders have all played integral roles in developing and launching the platform. Together, they share a vision of leveraging AI to empower businesses and entrepreneurs with smart, data-driven tools.

According to Cece, “Salig AI is built by entrepreneurs, for the Filipino entrepreneur.” This means every feature is designed to address real-world business challenges, helping companies automate workflows, analyze customer data, and drive business growth with minimal complexity.

Salig AI was co-founded by Marjorie Aviso, Sherwin Alegre, Atty. Dave Patacsil, and Mark Barilea, who have all played integral roles in developing and launching the platform. Together, they share a vision of leveraging AI to empower businesses and entrepreneurs with smart, data-driven tools.

One of the key highlights of Salig AI is its ability to automate processes, enhance customer relationships, and provide businesses with data-driven insights—all at an accessible price point. This aligns with Cece’s broader mission of fostering innovation and inclusivity in the AI space.

Overcoming Challenges: Cece’s Journey

Beyond leading Salig AI, Cece is also a driving force in the High Level Community and AI and Automation Organization, where she collaborates with tech professionals and entrepreneurs. Her goal is to increase AI literacy and adoption among startups and established businesses alike.

The journey to success was not without its hurdles. Cece acknowledges that introducing AI solutions in the Philippines required navigating regulatory landscapes, addressing market skepticism, and ensuring affordability. However, her commitment to creating practical and scalable AI-driven solutions helped her overcome these barriers, earning her the trust of industry peers and entrepreneurs alike.

For Cece, the launch of Salig AI is just the beginning. She envisions a future where AI-driven solutions play a critical role in business automation, productivity, and economic growth in the Philippines. Looking ahead, she aims to expand Salig AI’s features, establish more strategic partnerships, and push for stronger AI adoption policies.

Her message to aspiring entrepreneurs and tech innovators: “This milestone is just the beginning; moving forward, we want to develop stronger AI-driven solutions for businesses to streamline their processes, make smarter decisions, and achieve sustainable growth.”


Salig AI: Empowering Filipino Entrepreneurs with Comprehensive Business Solutions

Salig AI was built with a clear mission: to make AI-powered business solutions accessible, efficient, and affordable for businesses of all sizes. The platform integrates intelligent automation, customer engagement, and data-driven insights, allowing companies to optimize operations, improve client relationships, and scale effectively. Unlike traditional CRM solutions, Salig AI is tailored to the unique needs of Filipino entrepreneurs, ensuring usability, adaptability, and cost-effectiveness.

Salig AI was officially launched last month, marking a significant milestone in the AI-driven business solutions space. The platform’s intuitive design and automation capabilities have already gained traction among startups, SMEs, and large enterprises looking for innovative ways to streamline operations.

By combining artificial intelligence, automation, and data analytics, Salig AI is paving the way for a more efficient, tech-driven business ecosystem in the Philippines. The co-founders have worked extensively to create a solution that not only enhances operational efficiency but also democratizes access to AI, making advanced technology more inclusive and practical for Filipino businesses.

One of the key highlights of Salig AI is its ability to automate processes, enhance customer relationships, and provide businesses with data-driven insights—all at an accessible price point. This aligns with Cece’s broader mission of fostering innovation and inclusivity in the AI space.

A Game-Changer for Filipino Entrepreneurs

Salig AI is an all-in-one business platform designed to streamline various aspects of business management for Filipino entrepreneurs. It offers tools to manage sales, marketing, operations, finance, and support within a single platform, enhancing efficiency and productivity.

Key Features of Salig AI:

  • Seamless Client Management: Centralizes client information, communications, and documents, facilitating exceptional service delivery and the maintenance of professional relationships.
  • Local and Global Payments: Enables businesses to accept payments from both local and international clients through trusted payment gateways like Paymongo and iCore, supporting secure processing and multi-currency transactions.
  • Real-Time Invoicing: Allows for the creation and dispatch of professional invoices, automatic payment tracking, and expedited payments through automated reminders and real-time status updates.
  • Professional Contracts: Provides customizable, legally-sound contract templates that can be sent and tracked efficiently, enhancing business professionalism.
  • Automated Workflows: Offers custom automated workflows to handle repetitive tasks, follow up with clients, and ensure smooth project progression without constant supervision.

Salig Pay: Simplifying Payment Processes

As a flagship product, Salig Pay simplifies recurring and automated payments across major currencies with a smooth, hassle-free Know Your Customer (KYC) process. It allows businesses to accept payments seamlessly from both local and international clients, supporting over 70 local banks and e-wallets. This integrated payment system helps businesses save up to 20% compared to traditional platforms.

Salig CRM: Enhancing Customer Relationship Management

Salig CRM integrates all features of Salig Pay and adds comprehensive customer relationship management tools. It includes unlimited websites and sales pages, complete email, SMS, Facebook, and Instagram messaging, a social media post planner, client management tools, and mobile app access. This suite of tools enables businesses to automate workflows, analyze customer data, and drive business growth with minimal complexity.

Mission and Vision

Salig AI is built by Filipinos, for Filipinos, with the mission to empower Filipino entrepreneurs with innovative solutions to compete in the global marketplace. Through strategic collaboration, Salig AI delivers tailored tools that boost business efficiency, streamline transactions, and elevate the Philippine workforce, contributing to the global economy while serving locally.

By providing a comprehensive suite of tools tailored to the unique needs of Filipino entrepreneurs, Salig AI aims to revolutionize business automation and management in the Philippines. Its integrated platform not only enhances operational efficiency but also democratizes access to advanced technology, making it more inclusive and practical for Filipino businesses.

To learn more about Salig AI and how it is transforming the business landscape, follow their journey on social media or explore their offerings online. Cece and her team’s story is a testament to the power of vision, perseverance, and innovation—an inspiring narrative shaping the future of AI in the Philippines.

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